The resulting content was used throughout a digital and print campaign, social media activation, and a dedicated newsletter sent to Watchonista’s opt-in subscribers.
New York City Lifestyle Campaign
At a glance
An Afternoon in SoHo with Jaeger-LeCoultre
To promote the arrival of Jaeger-LeCoultre’s Reverso Tribute Duoface Fagliano, Watchonista Creative Studios crafted a custom photoshoot in the streets of Manhattan’s SoHo neighborhood.