The Lounge by Watchonista

In 2021, we collaborated with Louis XIII on a custom content campaign highlighting the excellence and craftsmanship of their products. The lifestyle shoot aimed to capture a moment of appreciation and shared the story of this high-quality spirit created by Paul-Emile Martin in 1874. Through our unique lens, we achieved our goal and successfully shared the taste and aromatic complexity of Louis XIII, as well as its l’art de vivre.